Ubisoft no longer plans to make games of shorter duration

Ubisoft's great boss Yves Guillemot explained why the French company would no longer do games with shorter campaigns.

This summer, I spent about sixty hours in Assassin's Creed Odyssey to prepare for the last expansion (The Fate of Atlantis). When I got to the first episode of that DLC I was exhausted and felt the fatigue of the material. I'm probably not the only one, because Ubisoft's boss recently got a question about whether the company would ever change the formula of its games and instead provide us with a focused adventure of some 15-20 hours instead of the big open world.

The answer was clear and loud: it won't. Ubisoft games will be bigger and bigger, they will last longer and longer.

Of course, this goal is set with the intention of keeping the player in the game, because if the player spends more time in the game, this means that they are also more likely to invest additional money in it through microtransactions or expansions. On the other hand, it also means that time spent in Ubisoft's game is not time spent in games that Ubisoft sees as potential competition in sales.

Although the fact that Ubisoft games offer more content than other games at the same price, it is increasingly noticeable how much this affects the quality of that content. Repetitiveness is a common occurrence in Ubisoft's open worlds, and the story is often so stretched that complicating it with a myriad of additional complications only hurts. Progress is also stretched and slowed, but if you buy so-called. Boosters, which Ubisoft calls "saving time," the pace of games can be more attractive than at no extra charge.


Check some of the older Ubisoft posts ->
https://www.gamingnewsunited.com/2019/09/ubisoft-launches-uplay-subscription.html

https://www.gamingnewsunited.com/2019/08/ubisoft-believes-steams-business-model.html