The Code Vein vampire RPG will be able to be obtained in exchange for your own blood

Bandai Namco will have an interesting promotion on the occasion of the launch of an action RPG called Code Vein.

In the upcoming Code Vein game, which goes on sale this Friday, vampires will battle the last drops of blood in the post-apocalyptic world. Namely, vampires who do not consume other people's blood in Code Vein become wild, and the problem is that after the apocalypse, there is a blood shortage.

Although such a scenario has not yet hit the real world, blood shortages are not an unknown occurrence, so publisher Bandai Namco will have an interesting promotion following the launch of Code Vein in America. It will give everyone interested a game for free - if they donate blood to the American Red Cross.

Admittedly, this promotion will only be eligible for use in San Diego, California, but who knows - if it goes well, it may not be the only one of its kind. Next year, Vampire: The Masquerade - Bloodlines 2 arrives, and publisher Paradox Interactive is sure to follow this marketing strategy closely.