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Thursday, October 1, 2020

Keanu Reeves is the main card for Cyberpunk 2077 commercials

 

Keeanu Reeves will not only star in Cyberpunk 2077 but will be the backbone of the marketing campaign for that game.

During the break of the first game of the NBA Finals, a somewhat unexpected promotional message for Cyberpunk 2077 was shown. Keanu Reeves summed up the essence of life for Americans in 2077 and the city of Night City. Concise and elegant, as Keanu normally does.

A somewhat unexpected part of this is that Reeves is involved in the promotion of the game itself. We know he will have a big role as the main assistant in Cyberpunk 2077, but in the commercial he is not portrayed as Johnny Silverhand but as the recognizable Keanu.

In any case, the choice of music is also interesting. Although Keanu's character is a rocker, and various musicians such as Grimes and Refused have collaborated on the music, Billie Eilish plays the well-known thing "Bad Guy" in the promotional video. The interesting thing about this song is that its melody is inspired by another melody from the game - Plants vs. Zombies. So if you are ever asked what the link is between Cyberpunk and PvZ don’t say it doesn’t exist.

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